Updated: January 17, 2018
1. INFORMATION WE COLLECT
There are three general categories of information we collect.
1.1 Information You Give Us.
1.2 Information We Automatically Collect from Your Use of the GoFirefly Platform.
When you use the GoFirefly Platform, we collect information about the services you use and how you use them.
1.3 Information We Collect from Third Parties.
We may collect information that others provide about you when they use the GoFirefly Platform, or obtain information from other sources and combine that with information we collect through the GoFirefly Platform.
2. HOW WE USE INFORMATION WE COLLECT
We use, store, and process information about you to provide, understand, improve, and develop the GoFirefly Platform, and to create and maintain a trusted and safer environment.
2.1 Provide, Improve, and Develop the GoFirefly Platform.
2.2 Create and Maintain a Trusted and Safer Environment.
2.3 Provide, Personalize, Measure, and Improve our Advertising and Marketing.
Send you promotional messages, marketing, advertising, and other information that may be of interest to you based on your communication preferences (including information about GoFirefly or partner campaigns and services).
Personalize, measure, and improve advertising.
Administer referral programs, rewards, surveys, sweepstakes, contests, or other promotional activities or events sponsored or managed by GoFirefly.
3. SHARING & DISCLOSURE
3.1 With Your Consent.
We will never share your information without your consent. You are always in control of your sharing preferences.
3.2 Sharing between Hosts, Guests and Co-Hosts.
To help facilitate bookings, we may share your information with other Members as follows:
We don’t share your billing and payment information with other Members.
3.3 Profiles, Listings, and other Public Information.
The GoFirefly Platform lets you publish information that is visible to the general public. For example:
Information you share publicly on the GoFirefly Platform may be indexed through third party search engines. We do not control the practices of third party search engines, and they may use caches to display your information even when it is outdated.
3.4 Service Providers.
3.5 Additional Services by Hosts.
Hosts may arrange extra services (such as airport transportation, dinner reservations, or event ticketing) for guests through third party service providers outside of the GoFirefly Platform. GoFirefly facilitates communication between Host and Guest for the purposes of coordinating the stay, managing the Accommodation, or delivering other services; however, Host and Guest control all communications with third party service providers for these additional services. GoFirefly has no control over this communication and makes no representations as to the security of those transactions, third party service providers, or delivery of services that take place outside of the GoFirefly Platform.
3.6 GoFirefly Payments.
GoFirefly Payments may share your personal information to: (i) provide the Payment Services, and (ii) facilitate your use of the GoFirefly Platform.
3.7 Safety and Compliance with Law.
GoFirefly may disclose your information to courts, law enforcement or governmental authorities, or authorized third parties, if and to the extent we are required to do so by law or if such disclosure is reasonably necessary: (i) to comply with legal process and to respond to claims asserted against GoFirefly, (ii) to respond to verified requests relating to a criminal investigation or alleged or suspected illegal activity or any other activity that may expose us, you, or any other of our users to legal liability, (iii) to enforce and administer our Terms of Service or other agreements with Members, (iv) for fraud investigation and prevention, risk assessment, customer support, product development and debugging purposes, or (v) to protect the rights, property or personal safety of GoFirefly, its employees, its Members, or members of the public.
We will attempt to notify Members about these requests unless: (i) providing notice is prohibited by the legal process itself, by court order we receive, or by applicable law, or (ii) we believe that providing notice would be futile, ineffective, create a risk of injury or bodily harm to an individual or group, or create or increase a risk of fraud upon GoFirefly’s property, its Members and the Platform (collectively, “Risk Scenarios”). In instances where we comply with legal requests without notice for these reasons, we will attempt to notify that Member about the request after the fact if we determine in good faith that we are no longer legally prohibited from doing so and that no Risk Scenarios apply.
3.8 California & Vermont Residents.
GoFirefly Payments will not share information it collects about you with their affiliates or third parties (both financial and non-financial), except as required or permitted by your state’s law.
3.9 Tax Authorities.
GoFirefly complies with all tax authorities in accordance with local, state, and federal law. Hosts and Guests are solely responsible for any and all tax liabilities related to their transactions made on the GoFirefly Platform. To comply with local, state, and federal tax laws, Hosts and Guests expressly grant us permission, without further notice, to disclose Hosts’ and Guests’ data and other information relating to them or to their transactions, bookings, Accommodations and Occupancy Taxes to the relevant tax authority, including, but not limited to, the Host or Guest’s name, listing addresses, transaction dates and amounts, tax identification number(s), the amount of taxes received (or due) by Hosts from Guests, and contact information.
3.9 Business Transfers.
3.10 Aggregated Data.
We may also share aggregated data (information about our users that we combine together so that it no longer identifies or references an individual user) and non-personally identifiable information for industry and market analysis, demographic profiling, marketing and advertising, and other business purposes.
3.11 Google Maps/Earth.
5. THIRD PARTY PARTNERS & INTEGRATIONS
The GoFirefly Platform may contain links to third party websites or services, such as third party integrations or third party-branded services (“Third Party Partners”). GoFirefly doesn’t own or control these Third Party Partners and when you interact with them, you may be providing information directly to the Third Party Partner, GoFirefly, or both. These Third Party Partners will have their own rules about the collection, use, and disclosure of information. We encourage you to review their privacy policies.
6. YOUR CHOICES
6.1 Access and Update.
You may review, update, or delete the information in your GoFirefly Account by logging into your GoFirefly Account and reviewing your Account settings and profile.
6.2 Account Cancellation.
You may cancel your account at any time. Note that information that you have shared with others (such as Reviews or forum postings) may continue to be publicly visible on the GoFirefly Platform in association with your first name, even after your GoFirefly Account is cancelled. For information on how to cancel your GoFirefly Account, visit www.GoFireflyGo.com/help.
We are continuously implementing and updating administrative, technical, and physical security measures to help protect your information against unauthorized access, loss, destruction, or alteration. However, the Internet is not a 100% secure environment so we can’t guarantee the security of the transmission or storage of your information.